Our privacy policy

This policy explains how The Art of Explaining collects and uses your personal data, in line with the UK GDPR and Data Protection Act 2018.

1.  What information we collect and why

We collect only the personal data necessary to provide our services. This may include:

  • names and contact info

  • employment Information: Job title, company name, and industry

  • records of training sessions, attendance, and assessments

  • IP addresses, browser type, and other website usage information

We collect personal data for these purposes:

  • delivering and communicating our services effectively

  • processing payments and managing accounts

  • informing customers of new services, updates, or offers

  • fulfilling legal obligations and regulatory requests

We collect this information either from people directly or from publicly available sources. We do this on the basis of consent, contract or legitimate interest.

 

2. How we collect, store and use information

We collect personal data via legitimate means such as email, phone or secure forms. Only authorised team members have access to personal data.

We will never use your email address to send you information that is not directly related to the service that we run. 

We use industry-standard security measures to protect personal data. These include encryption, secure passwords, and firewalls. We do not sell or share personal data with third parties except:

  • when necessary to meet our service obligations, such as working with third-party trainers or technology providers (who comply with data protection standards)

  • to comply with legal obligations or respond to lawful requests by public authorities

We keep personal data only as long as necessary to provide the service or meet requirements. We review and delete data we no longer require.

3. The data our website collects and how we use it

In addition to the data collection described above, we use Squarespace Google Analytics to collect details about how you use this website, for example the pages you visit, and how long you spend reading them.

Google Analytics collects details about how you're accessing the site, such as the city you’re in, the device you’re using, and your internet browser and operating system. It also collects your IP address, but in an anonymised form. None of this information could be used to identify you. Google Analytics collects this information through cookies.

We don't collect any other personal information on this site at the moment, for example through contact, comment or feedback forms. We may change this, and if we do, we'll make it clear on this page.

4. Cookies and how we use them

Our site uses cookies — small files that, when you’ve agreed to have it there, will enable the site to keep track of info such as how many times you’ve visited, how you're accessing the site, how long you’ve spent and what you’ve clicked on.

Cookies let us see where visitors spend their time, and work out which parts of the site are working well or less well. We use these cookies through Google Analytics. This information can't ever be used to identify you.

You can turn off cookies and stop Google Analytics tracking how you use websites if you choose. This will stop you being tracked on any website you visit, not just this one.

This site uses the Squarespace platform. You can read the Squarespace cookie policy here.

5. Your data protection rights

You have legal rights under data protection law, which include the right to:

  • ask us for copies of your personal data

  • ask us to correct personal data you think is inaccurate

  • ask us to erase your personal data in some circumstances

  • ask us to restrict processing of your data in certain circumstances

  • object to processing of your data in certain circumstances

  • ask us to transfer your to another organization in certain circumstances

  • withdraw consent when we use this as the basis for using your data

To exercise these rights, please contact us using the information provided below.

6. Children’s privacy

We do not knowingly collect personal identifiable information from children under the age of 13, and our website does not address anyone under the age of 13. If we discover that a child under 13 has given us personal information, we will immediately delete it. If you’re a parent or guardian and you are aware your child has given us personal information, please contact us.

We will review this policy annually to make sure it remains effective, fair, and legally compliant.

If you have any questions or concerns, or to exercise your data rights, please contact Thomas Heath by email: thomas@theartofexplaining.com

If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the Information Commissioner’s Office (ICO) at this address:

Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF