From the Archives: reflections on writing
The world has changed somewhat since 2008 but the basics of effective communication endure. Here’s a selection of writing from our archives on the art and logic of explaining.
Boil it down
Thanks Edward for putting us on to this old-school newspaper editors’ mantra for writers. All sing along now…
Be positive, not negative!
Failure. While writing a tender application, I read the instructing letter – it stated “Failure to submit in the correct format will mean rejection”. Well I panicked!