THE ART OF WRITING
Communication soft skills for a new era of business writing.
To everyone who writes at work — and anyone with information overload:
What are you typing for? What’s the endgame for those words? What do you want people to do, think and feel?
We’re all born to communicate — but often get stuck when we write. Being able to explain yourself in writing is a basic life skill. Too many miss out just because their writing doesn’t engage those who can help them.
Since 2008 we’ve helped people form more than 40 organisations to write with clarity and impact through this workshop.
In simple steps we’ll show you how to set clear outcomes, understand your audience, structure your message and find the words.
More than ever, writing is a social activity, shaped through conversation and feedback. With this workshop you’ll tackle your priority writing tasks as part of a supportive and energising group.
LEARN HOW TO
WRITE WITH PURPOSE
Decide what you want to happen. Make it happen.
UNDERSTAND YOUR READER
Give them what they want, the way they want it.
DESIGN THE MESSAGE
Use logic and storytelling to order your info.
MAKE AN IMPACT
Apply easy techniques to get the right tone.
WRITE WITH CONFIDENCE
Work together. Energise and support each other.
FEEL GOOD
Explore the possibilities for online writers.
RESET THE WRITER IN YOU
THE ART OF WRITING will challenge you to re-evaluate a mindset most of us picked up at school.
Writing is not what it used to be. Now, with the device in your hand you can find out and write about anything to anyone anywhere. The Internet is made of writing and it’s hungry for your words. You just need to write stuff that means something to someone somewhere. How hard can it be?
This workshop provides an ideal moment to reset the writer in you. Don’t expect PowerPoint — our Mentimeter platform makes it easy for you to interact with the slides and play your full part in the session. You’ll get a fresh perspective, a method that works and the chance to test it out in a small friendly group.
FEEDBACK ON THE ART OF WRITING
“Excellent – fun and informative. I learned some new things and am very pleased we went for the whole day format.”
20 YEARS HELPING PEOPLE THRIVE AT LEADING ORGANSATIONS
HOW CAN WE HELP YOU?
Book a 30-minute call to tell us what you need and get a free workshop taster session.